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‘’THE MOST PROFOUND

TRANSFORMATION IS A

CHANGE

IN PERSPECTIVE’’

Customer Experience Transformation

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The Three Layers of Successful
CX Transformation

Dr. Zanna’s CX transformation model addresses the most common challenges that CX programs face today. Let’s finally deliver on those CX benefits we all believe in, yet so many fail to actually deliver to their business.

Start Simple:
Driver AnalysisTM

Most CX programs waste time and money because they fail to speak the language of the organisation. The research is too fluffy, it’s hard to prioritize and showing the business benefits is virtually impossible. Within 6 weeks our driver analysis pilot turns CX insights into hard steerable insights that mobilize the business to embrace the insights and start improving the experience. Choose a pilot journey and let’s go!

‘‘Turn fluffy, qualitative CX insights into hard steerable data.’’

Zanna
Map The Journey
Map Journey

During a 2.5 hour workshop we map the transactional ánd emotional journey with employees representing all departments.

Find The Drivers
Drivers

We send a customized survey to customers how have recently experienced the journey to learn what matters to them.

See The Results
Results

Based on smart statistics and using an insightful quiz we energize everyone to start experimenting with the key drivers.

Ignite Successful
CX Transformation

Successful

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the three layered model?

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Trusted by many companies

eganzehnder-transfomation
CX Transformation at EgonZehnder
randstad-transfomation
CX Transformation at Randstad
zain-transfomation
CX Transformation at Zain
allianz-transfomation
Tiny Habits at Allianz

Proven Business Impact

Driver analysesScientific driver analyses that increased CSAT
0
MonthsIncreases in CSAT within 3 months
0
Employee Habits30-60% of all employees changed behaviors
+ 0 %
Costsreduced call center costs by 25% while CSAT increased
- 0 %
Financial analysesfinancial analyses that show CX ROI
+ 0 %
Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.