cx transformation Archives - Zanna van der Aa

Steven Covey’s Perspective on Customer Experience

“Why is it so hard to get CX at the top of the agenda in my organization?” “How can I create more sense of urgency for CX?” “It feels like I’m the only one who truly cares about CX.” Sounds familiar? These are some of the FAQ’s I receive from people responsible for CX in […]

Fueling energizing transformation? Don’t forget to check the brakes!

Customer Experience / By Zanna

In recent years I have been fortunate to implement my methodology across 18 countries. Not only an amazing personal journey, but also one that helped me experiment and learn in further developing a successful approach for CX transformation. In this blog I’d like to share these lessons learned with you, so you can benefit from

Fueling energizing transformation? Don’t forget to check the brakes! Read More »